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St Oswalds
The brief
Audrey Goodwin is a counsellor with a wealth of experience in helping people get more out of their life and she appointed Komodo to come up with a brand that would convey the more holistic qualities of her service.
We began by designing a logo that is approachable and ‘soft’ yet still professional, using the imagery of a bird in flight to represent the sense of freedom and life change that working with Audrey often effects in her clients and letting the business name directly inform the colourway.
Next, we developed the concept for the web site and in line with the thinking behind the logo we used the metaphor of a guiding light as a basis for the imagery modifying photography of forest scenes so that they had an illuminated pathway showing the way out of the trees.
Supporting this Komodo also designed a postcard flyer that is used to introduce the services of Mulberry and encourage people to visit the website to find out a little more about how Mulberry may be able to help them find their way.
You can view the postcard by clicking on the 'Project Gallery' thumbnail to the left.
Looks..
Inspirational and approachable
Says..
Mulberry can help you to find your way
Does..
Conveys a holistic message in a modern and professional way
Our Role...
Brand Development
Design for Print
Website Design
Sectors...
Health
Services