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The brief
The Centre for Life based in central Newcastle runs a series of events that explore the world of medicine called the Mini Medical School, our task was to create a brand for the event as well as designing supporting promotional literature.
The theme of the mini-brochure is the ‘opening up’ of the human body so where the edges of the pages join (when folded) they form the torso of a person and when the user opens up the pages to explore further they reveal the list of the events and further back ground information.
A simple idea that adds value and interest to a cost effective piece of promotional literature.
Click on the project gallery thumbnails to the left to view the mini brochure.
Looks..
Explorative and engaging
Says..
The Mini Medical School is an exciting series of events that will get you immersed in all things medical
Does..
Provides all the information a visitor would need to get the most out of the events
Our Role...
Brand Development
Design for Print
Sectors...
Education
Health
Science & Technology